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Name: Alvin
Gender: Male


Interests: Soccer, Watching Films, TV games
Expertise: Marketing
Occupation: Student


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MSN: alvintang123@hotmail.com
ICQ: 81701703


Member Since: 8/9/2006

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Wednesday, June 11, 2008

澳洲政府的幽默~

由 2008 年 7 月 1 日開始
維省將會實施新車牌制度
P 牌 (Probationary License) 將分為兩階段
該日起領取 P 牌o既人
需要掛上紅色 P plate 一年
然後換上綠色 P plate 三年
當然, 綠色 P plate 比紅色少限制

皆因小弟已經領取o左 P 牌一段時間
不受該新制度影響
所以 Vic Roads 就寄o左一封信連同兩張綠色 P plates 俾我
其中一部份如下:
掃描
掃描0001

 


Saturday, May 31, 2008

Final Semester in Undergraduate Degree

今個 Semester 絕對係一個瘋狂o既經驗
讀四科:
JPL2010 Japanese 1 (Lecture: Mon 11-12, Tute: Mon 12-1 and Sem: Wed 4-6)
ETX2011 Quantitative Methods for Risk Analysis (Lecture: Wed 11-1 and Tute: Wed 1-2)
MKF3121 Marketing Planning and Implementation (Lecture: Mon 6-8 and Tute: Mon 5-6)
MKF3131 Strategic Marketing (Lecture or Seminar: Tue 11-2)

每個星期做 Case Study Report 至零晨四點
做o左四個星期o既 Marketing Plan...

我自己都想趁今次機會做個 overall review
紀錄低究竟呢個 sem 有幾多o野做:

Here we go, start from

Week 2 (3rd March - 7th March)
Tuesday
MKF3131 Case Study Report 1: Purely Gr...8! Water Company Inc.



Week 3 (10th March - 14th March)
Tuesday
MKF3131 Case Study Report 2: CIMA Mountaineering Inc.
Wednesday
JPL2010 Class Quiz 1
Thursday
JPL2010 MUSO Quiz 1



Week 4 (17th March - 21st March)

Thursday
JPL2010 MUSO Quiz 2



Week 5 (31st March - 4th April)
Monday
JPL2010 Assignment 1 (4%)
MKF3121 Tutorial Question 2
Tuesday
MKF3131 Case Study Report 3: Kraft Foods - the coffee pod launch (Part A)
Wednesday
ETX2011 Assignment 1 (10%)
JPL2010 Class Quiz 2
Thursday
JPL2010 MUSO Quiz 3



Week 6 (7th April - 11th April)
Monday
MKF3121 Tutorial Question 3
Tuesday
MKF3131 Case Study Report 4: Kraft Foods - the coffee pod launch (Part B)



Week 7 (14th April - 18th April)
Monday
JPL2010 Mid-semester Test (20%)
MKF3121 Tutorial Question 4
Tuesday
MKF3131 Case Study Report 5: Cowgirl Chocolates
Thursday
JPL2010 MUSO Quiz 4



Week 8 (21st April - 25th April)
Monday
MKF3121 Tutorial Question 5
Thursday
JPL2010 MUSO Quiz 5



Week 9 (28th April - 2nd May)
Monday
MKF3121 Tutorial Question 6
Tuesday
MKF3131 Case Study Report 6: Cola Wars continue: Coke and Pepsi in 2006
Wednesday
JPL2010 Class Quiz 3



Week 10 (5th May - 9th May)
Monday
JPL2010 Assignment 2 (5%)
MKF3121 Tutorial Question 7
Tuesday
MKF3131 Case Study Report 7: Mountain Dew
Thursday
JPL2010 MUSO Quiz 6
Friday
MKF3121 Group Assignment - Marketing Plan for Melbourne Stencil Festival 2008 (15%)



Week 11 (12th May - 16th May)
Monday
MKF3121 Viva Voce Exam (20%)
Tuesday
MKF3131 Group Assignment - Case Study Report: Krispy Kreme Donuts in 2005 (15%)
MKF3131 Group Assignment Presentation (5%)
Wednesday
JPL2010 Class Quiz 4
Thursday
JPL2010 MUSO Quiz 7



Week 12 (19th May - 23rd May)
Monday
MKF3121 Group Assignment Presentation (15%)
Tuesday
MKF3131 Case Study Report 8: Optical Distortion
Thursday
JPL2010 MUSO Quiz 8



Week 13 (26th May - 30th May)
Monday
JPL2010 Listening Test (15%)
Friday
ETX2011 Assignment 2 (20%)

以上所有 assessments 都係 marks allocated
由 Week 2 第一份 report, 至到 Week 13 星期五o既 Stat. Assignment 2
值得一提係 Week 10, 小弟生日, 又係o係 assignments 中度過
真高興~

Final Examination
JPL2010 40%
ETX2011 70%
MKF3121 40%
MKF3131 60%
Total 210%
代表住考試前已經有總共 190% assessed ! 

好唔容易捱到 sem 尾
所以我一定要加油, 順利畢業 !

 


Sunday, May 18, 2008

毛之回歸, Kel權 and Derek 生日 之 K房實&

以下短片含驚嚇成份
未年滿十八歲者請由家長陪同觀看

 


Monday, May 12, 2008

Marketing Planning and Implementation Viva Voce Exam


Today I have taken the Viva Voce (Oral) Exam for Marketing Planning and Implementation
Before the Exam, I was very nervous about the type of questions that would be asked, the format and the approach to answer
So I kept asking people for hints of how to prepare for it and the questions they had for last semester


Even for an Indoneasian groupmate, she told me after the Exam today the questions were easy and straight-forward
She only answered four questions as the examiner was late and had not enough time
The two questions I remembered she told me were:
1) Why do we need a time frame for a Marketing Plan? (Easy)
2) What are the key components for a Marketing Plan? (Very easy, assignment question)
I relaxed a bit as I thought I would be able to answer this type of questions


The Examiner started with an easy question with me for decribing a Product Life Cycle
I drew on a paper to help my explanation and he said well done for the first question
I took a peek at the marking sheet, I got 8 or 9 out of 10 for this question
For the second and third questions, I cannot remember what I was being asked
But should not be difficult


Started from the forth question, I realized the questions were getting harder, and which I did not expect I would be asked with this type of questions
From there after, I got four questions failed as I completely did not have any ideas about them
only 3 or 4 marks out of 10 for each!
The four questions that I didn't know were:
1) What are the techniques for analyzing competitors?
(I did not have anything come up in my mind at that moment. I was so nervous to have something to speak. But after the Exam, I looked at the book and they are something like Perceptual Map and Value Chain.)

2) What are the pros and cons of using Ansoff's Market Matrix?
(Who fucking knows. I know how to use it. But the lecture notes and even the book did not tell me anything about the pros and cons of this model.)

3) What is the advantage of calculating a Market Share Index?
(I don't even know what a Market Share Index is though I could guess its meaning. But again, the lecturer and the book did not mention anything about the Index.)

4) What is the relationship between Marketing Performance and Financial Performance?
(What is Marketing Performance? Is that a broad-based specific Marketing term meaning heaps of Marketing Processes and Measures? Can anyone tell me about this~? FUCK!)

I was so shocked that I got this type of questions which were very different from what I had expected
For my groupmates, they all got at least a Credit
This 20% assessment is like a nightmare for me
Being raped by the examiner and lost 10% for only 10-15 minutes conversation.....

By the way, I know exactly how self-fish Hong Kong people can be today.

 


Saturday, May 10, 2008

我 22 歲生日

猜輸請食難食雞~



2008年5月7日, o係 Brighton 某間日式餐廳食任食晚餐
晚飯尾聲小插曲

 



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